7 Video Marketing Trends: How Marketers Can Leverage Them
Today, video is no longer just one element of a brand’s marketing mix. Rather, it has become the primary language of global engagement across board meetings and consumer touchpoints. With over 68% of businesses looking forward to adopting video marketing full-fledged in their campaigns, it has become a necessity for customer engagement. Therefore, understanding video […]
The Real ROI of Hiring a Video Marketing Agency
Brands spend thousands of dollars on beautiful videos, only to see them quietly rest on a landing page or generate a few hundred views on YouTube or Instagram. However, the truth is: a video in isolation is as good as nothing. What about the ROI on that spend? For marketers, ROI is the ultimate metric […]
Why explainer videos are essential for Business growth in 2024.
A brief film called an explainer video tries to explain how something works in an understandable and entertaining way.